Articles Tagged ‘redevco’

Should Immersive Technology be more ‘Human Centric’ in order to drive mass adoption?

Immersive tech is slowing maturation, but needs great content to do so. In order to develop this content – content producers need to be human and not technology centric. Start with the human In its 2017 strategy, The Digital Catapult Centre prioritised immersive technology (augmented, virtual and mixed realities, and related new forms of human […]

Digital Catapult Centre Brighton Retail Innovation Day

DESCRIPTION This event is an application only Digital Catapult Centre Information Day, in which we look to explore the current and future frontiers of immersive technology (virtual, augmented and mixed reality) and its application within retail. We will have presentations from experts exploring the retail landscape, how immersive technology is currently being leveraged to deliver commercial […]

Retailers are turning to immersive technology to deliver future customer experiences

To help deliver stand out customer experiences, Digital Catapult and Redevco are staging an Innovation Day. An appetite for experiences Customers are now more than ever, demanding more from brands they shop for. Jo Pine, the author of the ‘Experience Economy’ explained that the reason for this is that as economies develop, price becomes less […]