Articles Tagged ‘augmented reality’

Retailers are turning to immersive technology to deliver future customer experiences

To help deliver stand out customer experiences, Digital Catapult and Redevco are staging an Innovation Day. An appetite for experiences Customers are now more than ever, demanding more from brands they shop for. Jo Pine, the author of the ‘Experience Economy’ explained that the reason for this is that as economies develop, price becomes less […]

Digital Catapult and Arts Council England launch CreativeXR

New programme to drive virtual, augmented and mixed reality content in the arts and culture sector London, 31st October 2017 – Up to 20 immersive content creators will be offered support to develop innovative new prototypes and projects under CreativeXR, a new programme announced by Digital Catapult and Arts Council England. CreativeXR will help content creators […]

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Digital Catapult Launches Immersive Lab in Brighton

Brighton, 4th October 2017 – Digital Catapult announces the opening of its new Immersive Lab in Brighton giving access to the hottest technologies in virtual, augmented and mixed reality, to support the UK’s burgeoning immersive community. The Brighton lab is the second to open following Digital Catapult’s successful Immersive Lab launch in London earlier this […]

Innovative Digital businesses explore the opportunities within 5G technology

As we move closer to the launch of 5G and transcend from test to live, businesses of all shapes and sizes are doing their level best to ensure that when the button is pressed, they will be in pole position to grab a healthy slice of the next-generation applications and services pie. Mobile operator, O2 […]



CreativeXR gives creative talent the opportunity to experiment with immersive content that inspires audiences.

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