It is not a case of robots taking over, instead its about increased collaborations making our lives more productive

The term “AI” is a single catch-all that describes a set of complex technologies that range from simple process automation to deep machine learning. The ability to automate, predict and deliver is at the very heart of digital innovation.

Digital Catapult opens up the power of intelligent technologies to a broad audience: facilitating access to large data sets for SMEs to train their algorithms; working with large businesses to continue to push the boundaries of what is possible in Artificial Intelligence (AI); and working with policymakers and academics to ensure the UK takes a lead in transparent and ethical AI applications.

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Hacking Happiness

Digital Catapult’s hackathon in partnership with The Royal Society set out to better understand the human environment and its impact on wellbeing using machine learning. We did this by providing access to large closed datasets around health and wellbeing and sensor equipment supplied by partners.



Digital Catapult is the official UK advocate partner of the $5m IBM Watson AI XPRIZE, designed to demonstrate how humans can collaborate with AI to tackle the world’s grand challenges. Digital Catapult is providing technical experts and mentorship to competing teams and will showcase the leading innovations to come out of the UK.


The Royal Society

“Working with Digital Catapult allowed The Royal Society to engage creatively with AI and Machine Learning researchers across the UK, exploring how to make innovative use of rich data sets. This has helped us to demonstrate the depth of innovation capability in the UK SME community, as part of our Machine Learning policy project, as well as showing some of the potentially beneficial applications of machine learning and data analytics.” – The Royal Society

why not get in touch with us?

Anat Elhalal, Head of Technology – AI+ML Lead Technologist –

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